Toyota Sunnyvale

After receiving the go-ahead from the local authority, Toyota is set to advance its ambitious 17,000 solar panel project in Derbyshire, England. The Japanese automaker has, in fact, already begun to make room for the impressive £ 10m (~$16,450,785) solar panel farm on a 90,000-square-meter (~986,751 square feet) plot of industrial land.

"Generating solar power on-site to supply electricity to the plant underlines our commitment to do even more to further…

Toyota is partnering with Microsoft to create an in-car electronics system designed to aid the efficiency of their battery-powered vehicles. Both companies will invest one-billion yen (~$12 million) in a Toyota subsidiary that will provide data services for drivers.

Toyota and Microsoft indicate the forthcoming system will incorporate a suite of telematics services, including data, navigation, in-car entertainment and multimedia. Powered by Window's Azure cloud computing platform, it may also be employed to manage…

Toyota Motor Sales (TMS), U.S.A., Inc. along with its advertising agency Saatchi & Saatchi LA announced the marketing campaign for the Prius family of vehicles. The campaign, "Prius Goes Plural," challenges the public to help the automaker answer a unique, grammatical question in the wake of the world premiere of the Toyota Prius family of vehicles-what do you call more than one Prius?
 
Adding to the current third-generation Toyota Prius and Prius Plug-in vehicle…

A better way to power electric cars? a quest for automakers and seemingly elusive wish of consumers. However, Toyota Motor Co., the world's largest seller of hybrid autos is on it. Their most current initiative is developing a magnesium battery that holds twice the energy of lithium-ion cells. And according to the engineer managing the U.S. project, Jeffrey Makarewiez, the work in Ann Arbor complements other future electric-power chemistries at Toyota labs in…

For years, Tesla did everything it could to be profitable while making drive trains that will help save the world. Now, with the help of Toyota, they may just do it.

Yes, Tesla has big investments of its own, but when you're losing $50 Million per year to stay in business, that cash goes quickly. But Tesla is here to stay - and Toyota knows this, which is why they've joined with Tesla to…

Toyota is revving up more electric vehicle news, with the release of the RAV4 and Plug-in Prius. There's also a new, small Toyota iQ headed to the US in 2012.

Details are yet to be revealed, since the concept is still in project form. But more information is likely to emerge in the following months. Toyota will probably show a preview at the 2011 North American International Auto Show in Detroit.

Toyota hybrid cars are leading the march for a "Future Car Challenge" - Toyota low carbon / low emission cars will be out in force at a November RAC Future Car Challenge event. Three generations of the ground breaking and award winning Toyota Prius hybrid will be the stars of this annual event.

On November 6th, electric, hybrid and low-emission rides are going to travel a 60-mile course from Brighton to London. This is part of a huge effort to display the best energy performance during the route.

Toyota Motor Sales (TMS), USA, Inc. announced its new brand campaign, "Ideas for Good," a unique initiative centered on what the company has been doing for many years-repurposing its innovative automotive technology to benefit society in the non-automotive space. The campaign builds upon Toyota's DNA of quality, reliability and durability, as well as its commitment to innovation, by inviting consumers to share their own ideas to improve quality of life beyond the automotive world.
 
An extension of Toyota's enduring commitment towards continuous improvement, the "Ideas for Good" initiative empowers people to imagine new possibilities for Toyota technologies.

Toyota Motor Sales (TMS), U.S.A., Inc. (TMS) will debut the Toyota RAV4 EV during the Los Angeles Auto Show media days, on November 17 at 2:50 PM at the Toyota booth in South Hall at the Los Angeles Convention Center. Jim Lentz, president and chief operating officer, TMS, will speak at the news conference.  Greg Bernas, chief engineer, Toyota Technical Center, and Shigeki Terashi, president, Toyota Technical Center, also will be in attendance.

There's been much hinting and speculation about the all new Prius All Electric model and Electric Minivan set to come out next year. One Canadian car site has the first official news on Toyota's Prius PHV.

The Toyota Prius PHV provides a benefit, both in fuel costs to the consumer as well as environmental, of an electric vehicle without the range compromise.