Toyota Sunnyvale

Did you know there are currently over seven million Toyota Camry owners in the United Sates? For 30 years, the Camry has been an integral part of many special memories in this country. Because of this, Toyota has decided to launch "The Camry Effect"- an interactive platform for owners to share memories, milestones, and moments with involving their vehicles. As Kimberley Gardiner, National Digital Marketing and Social Manager for Toyota, explains, "There are millions of Camry owners out there, but each has a unique and important story to tell. The Camry Effect connects these owners and helps them learn a little more about their individual stories-from favorite part of a road trip to Camry models passed down through generations. The site personalizes the experience of driving a Camry in a fun, engaging way."¹

In an effort to further the development of in-vehicle interfaces, Toyota and Intel recently signed a memorandum of understanding. This means that they'll partner in the future to create a new infotainment system that offers drivers more of the information they need, while making it easier for them to digest it behind the wheel without having to take their eyes off the road.

While this represents a huge step in the right direction for…

Japanese automaker, Toyota is preparing to launch its new infotainment system known simply as Entune. Initially it was set to debut in three 2012 models: The 2012 Camry, 2012 Tacoma, and the forthcoming 2012 Prius v. In their infinite wisdom, however, Toyota has opted to endow the 2012 Toyota 4Runner with the Entune system as well!

Why pick the Toyota 4runner to receive Toyota Entune? It actually makes perfect sense when you consider the 27-year-long…

Toyota has already brought us many hybrid variants of Toyota Prius available at Toyota Sunnyvale. But they are only starting with electric - they want to be remembered for more advancements in fuel consumption.

The auto maker is looking into a better ethanol. New yeast being developed that will more efficiently ferments xylose, sugar produced when plant fibers break down, basically creating a super fuel.

This newly developed yeast produces the highest ethanol fermentation level known…

Toyota Entune is coming soon to Toyota Sunnyvale. As such, we wanted to take a brief moment to tell you everything the highly-anticipated, next-generation infotainment system promises.

On a very high level, Toyota Entune promises to keep you in tune with the world at large - including friends, pop culture,  directions and news - from the confines of your new Toyota vehicle. It's safe. It's convenient. And, perhaps most important it can be tailored to…

The McCarthy's of Lake Tahoe had their Toyota Prius broken into last week by a mischievous black bear. It's bad enough that we have to worry about humans stealing car, when mother nature get involved perhaps it shows we're headed in the right direction when marketing green autos.

The McCarthy's called for help by contacting the sheriff's department, but as soon as their call ended, the car was gone.

The…

The 2012 Toyota Yaris, scheduled to hit the production line in late August, will come to Toyota Sunnyvale as a complete redesign. That much we know. Toyota, however, has remained extremely tight lipped about the changes planned. The bits of details offered have been both intriguing and vague, serving mainly to ignite anticipation.

So, what do we know? One significant, yet at the same time mysterious evolvement...Toyota has indicated that they'll be adding…

Toyota is taking a full frontal attack on car accidents. Among the many advanced safety features Toyota is currently developing are: a pop-up hood designed to significantly reduce the impact when a car hits a pedestrian; light-blocking technology aimed at shielding drivers from the blindingly bright high beam lights of oncoming traffic; and a heart-attack-sensing steering wheel. The feature we want to discuss today, however, is one which Toyota recently demonstrated at a media event…

Prius and performance...two words you would previously never see or likely say in the same sentence...except maybe to complain of a lack there of...are now becoming more compatible.

Don't get us wrong, we love the Toyota Prius and are big advocates of its signature style, fuel economy, low emissions, smooth ride and extremely comfortable interior. These are, after all, some of the many reasons it's the best-selling hybrid in the…

People were starting to get a little worried over Toyota's four-month silence, following the March 11^th earthquake and tsunami. Happily, the Japanese automaker is approaching the return to full production levels, and they've started talking "new" again... a sure sign that things are looking up.

What do we mean by "talking 'new'"? "New" both in regards to models and technologies...When an automaker is launching a lot of newness, and keeping discussions…